Nike Loses $4 Billion On First Day Trading Post-Kaepernick, Trump Responds

President Trump has responded after Nike backed Colin Kaepernick.

Washington, DC - Nike's stock dove in its first day of trading after announcing their new ad campaign promoting Colin Kaepernick, in what amounts to be about a $4 billion loss.

President Trump, who has been very vocal about Colin Kaepernick's anti-American flag protests, has responded to the new campaign.

Nike's new ad campaign features Kaepernick with the words "Believe in something. Even if it means sacrificing everything."

Kaepernick's "sacrifice" is an apparent reference to the former NFL player's inability to get re-hired after voluntarily quitting the NFL.

The "believe in something," is an apparent reference to Kaepernick calling police officers murderers, and kneeling in protest to the American flag.

I think its a terrible message. Nike is a tenant of mine. They pay a lot of rent, President Trump told The Daily Caller.

But I think its a terrible message that theyre sending and the purpose of them doing it, maybe theres a reason for them doing it, President Trump told The Daily Caller. But I think as far as sending a message, I think its a terrible message and a message that shouldnt be sent. Theres no reason for it.

As much as I disagree with the Colin Kaepernick endorsement, in another way I mean, I wouldnt have done it, President Trump added. In another way, it is what this country is all about, that you have certain freedoms to do things that other people think you shouldnt do, but I personally am on a different side of it.

Nike's stock dropped $2.60 per share by the end of trading on Tuesday over reasonable fears that backing Kaepernick could impact the business.

Analysts have suggested the the promotion will be a positive move for the company, winning over social justice warriors who had been hammering the company for alleged inhumane child labor practices.

Blue Lives Matter has asked its over 5 million monthly readers to boycott the company.

The choice of Colin Kaepernick by Nike to be 'the Face' of their 30th Anniversary Campaign is an affront to every American law enforcement officer," Blue Lives Matter's National Spokesman, Randy Sutton said.

"Nikes pandering to Kaepernicks brand of politically correct hate mongering against those who serve this Nation behind a badge and the disrespect he has sown to the symbols of love of our country reveals how corrupt Nike has become," Sutton added. "When an organization is more concerned with profits than with the values of justice and service that thousands have given their lives to preserve, they reveal what they truly stand for....greed and dishonor.

As an organization, Blue Lives Matter tends to avoid calling for boycotts. A company needs to do something exceptional to prompt a boycott call from Blue Lives Matter.

Blue Lives Matter has previously called for only one other boycott, in response to Ben & Jerry's marketing campaign promoting the false narrative of Black Lives Matter.

Police officers are actually getting assassinated over this false, anti-police messaging. When companies push the outrageous message that police are targeting black people for violence, they are putting officers' lives at risk to boost their profits.

By showing these companies that they'll only lose money by defaming police officers, we take away the financial incentive for these marketing campaigns.

Show your support for real heroes who sacrifice everything with a blue line Believe In Something shirt.

Kaepernick started kneeling on the field during the National Anthem in the pre-season of 2016, protesting the flag over allegations that American police officers are racist killers.

I am not going to stand up to show pride in a flag for a country that oppresses Black people and people of color," Kaepernick said.

Kaepernick even sported socks depicting police officers as pigs along with his Nike shoes.

The protest later expanded even further to be a protest of President Donald Trump by some after the president spoke out against the protest.

Kaepernick opted out of his contract with the San Francisco 49ers after the 2016 season and sat out the 2017 NFL season when no other teams signed him.

His teammate Eric Reid was a vocal supporter of the anthem protests. Reid also didn't sign again with the 49ers, and became a free agent.

Both players have since been unemployed and have filed a lawsuit against the NFL alleging a conspiracy to keep them out of the game in retaliation for the upheaval caused by the kneeling.

Comments (40)
No. 1-24
Rving
Rving

Someone needs to show us the pic of the opressed millionaires socks...with a pair of Nike shoes!

angeleyes
angeleyes

i sent my feelings and thoughts regarding nike's ignorance and greed to: media.relations@nike.com

NTPD935Ret
NTPD935Ret

They have not lost enough! I didnt see Nike showing some vet that has given both arms and legs. Or a coppers family that just returned from the cops funeral. I have never seen a NFL pos risk their life on a Sunday afternoon game! But I have been to cops funerals where the officer sacrificed everything on a Sunday afternoon!

Nike and the NFL will NEVER get any of my money or support!

dbosse
dbosse

I sold my Nike stock before it tanked too much, obviously if it went down $3 a share lots of other people did too. I've never been a Nike shoe fan as they run small and are cheaply made and inferior quality for past 8-10 years, but I wouldn't buy another pair if they were on sale for $5. Companies like Nike are just stupid! Say nothing and offend no one, do something ignorant like this and offend half your customers and stock holders... dumb move Nike!

NYC INFIDEL
NYC INFIDEL

Nike has always sucked, they also pander to the muslime scum around the world. You need to in know when to hold em, you need to know when to fold em...

Jones24
Jones24

No more Nikes for me or my family those POSs.

pattyollie
pattyollie

Nike forgets that the blacks steal their shoes, they don't actually pay for them, LOL

cspcapt
cspcapt

I shall NEVER wear a Nike shirt or its products I just threw out a brand new nike golf shirt-never worn

Gramercy
Gramercy

Was set to purchase some Nike gift cards for Christmas..NOT NOW! I hope you fail for your endorsement of an anti-hero.

THEDUKE
THEDUKE

Nike= Shmikee and Colin = Colon ( ......which is connected to his butt hole)

Skidoo
Skidoo

"Believe in something" is ignorant rhetoric and is an empty concept. It's the same as saying if it feels good, do it.

spclopr8tr
spclopr8tr

Most teams don't like quitters. Nor are they looking to knowingly hire political lightening rods.

VicG
VicG

Screw nike, hope they lose 5 times more...

RIDGERUNNER
RIDGERUNNER

Nike made their bed and now Nike can lie in it.

LEO0301
LEO0301

I have never purchased anything Nike. Their shoes are sized way too small and are cheaply made. Their clothing is too expensive and also poorly made. So my boycott of their products started decades ago and will continue into the future. If you have the junk they sell, don't burn it, instead give it to the Salvation Army or some homeless person standing on the street corner.

Stanracer
Stanracer

Looks good on Nike!👎

magnumforc
magnumforc

And Nike said it would not hurt sales or stock. hahahahahaha

61mouse
61mouse

Wow that's a mello response from Trump

Snooper
Snooper

Well, PIG doesn't bother me. I've always felt that it was an accronym for Professionalism, Integrity, and Guts.

My dad was a cop in Midland, TX for some years a LONG time ago.!!!!

Sugar05
Sugar05

I will never buy another Nike product! Lets see how much money they are willing to lose until they fire their CEO and Kaepernick.

Hi_estComnDenomn
Hi_estComnDenomn

@magnumforc Nike stocks closed at 32 cents higher than prior to their new campaign.

You and people like you sure did give them plenty of free publicity. Good job.

Hi_estComnDenomn
Hi_estComnDenomn

@LEO0301 did you just make sense about donating things you don't use anymore? I'm proud of you!

Hi_estComnDenomn
Hi_estComnDenomn

@cspcapt that is very dumb. Nike isn't cheap.

Hi_estComnDenomnn
Hi_estComnDenomnn

They were always highly overpriced shoes anyway, falls apart after a year. I'll stick with my New Balance. And being made by slave child labor camps at that.